Heike quickly understood our needs and designed a customised workshop. The management was professional from start to finish. Thanks to her openness, she created a very constructive and positive learning environment. We feel well-equipped to apply what we have learnt and progress on our consumer-first journey. I would recommend Heike without hesitation.

Katharina Abernethy, Head of Marketing

“Thanks to Heike, we surfaced growth opportunities and growth barriers for our fashion jewelry business. We learned how to use consumer understanding to develop product innovations that start from the client and are brand-building – which helped us prepare our 3-year launch plan. I and the team really enjoyed working with Heike and recommend her for your product innovation project.”

Alisa Jahnke, Co-Founder

“The collaboration was very structured, efficient and meaningful. Just the way we like to work.

We made rapid progress. Heike has extraordinary operational experience, expertise, interest, fire and passion. We experienced her as an empathetic, reflective and solution-orientated doer. We highly recommend Heike.”

Pierina Tanno & Natalia Winterberger, Managing Partner

“From the beginning to the end, Heike demonstrated to be extremely solution oriented and highly committed to the task as if it was her own project. Combined with an impeccable focus on getting things started and done, she supported us both professionally and morally to achieve a very satisfying result within a relatively short time. Highly recommended“

Prof. Dr. Petra Stute, Dr. Judith Boban

“Heike helped us address the growth challenges. Her expertise, flexible yet structured approach and ability to guide us through the complex steps of the innovation process were invaluable to us. Especially noteworthy is her ability to ask questions to assess the status quo and guide the team. We therefore recommend her unreservedly for similar consulting projects.”

Joana Welsing, Brand Manager

“The brand-building coaching session sparked new thoughts for the brand-building journey – where to sharpen and focus, and to distinguish between the brand and the retailer. Heike’s recommendation extended to how to operationalize the brand positioning and achieve a consistent execution. I greatly benefited from Heike’s brand-building experience and would recommend connecting with her for your brand-building journey.”

Alisa Jahnke, Co-Founder

Thanks to Heike, we have significantly increased sales and developed an integrated marketing and sales plan.

What I liked best was the data- and fact-based analysis of the situation, the development and prioritisation of the resulting activities and the integrated marketing plan. I also really liked the constructive approach, the necessary push and the high level of ambition.

Guido Bergman, CEO

Heike enabled the successful integration of our fragmented consumer and buyer data. This helped us to close existing knowledge gaps, but it has also significantly improved our internal communication and decision-making.

For us, the investment has more than paid off. The professional and goal-orientated way of working has convinced us and we would recommend this collaboration at any time.

Alisa Jahnke, Co-Founder PURELEI

“Heike brought new impulses to the team thanks to her understanding of consumers and the industry and we immediately launched our first pilot projects. She understands the cosmetics business and our B2B business context, but also brings in the brand and customer side unfiltered. This has created real added value for our partners.”

Thomas Krasser, Senior Vice President Business Development